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27.10.2025 20:05:00
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Why Lululemon’s NFL collaboration could be more of a ‘Hail Mary’ than a touchdown
Shares of Lululemon Athletica Inc. ran higher on Monday, after the company announced it is working with the National Football League on a new clothing line. But one analyst said the move underscored some of the yoga-wear maker’s bad habits.Weiter zum vollständigen Artikel bei MarketWatch